Non-governmental organizations and charities need structured data on every page — not just the homepage. Choose the page type below to get the exact JSON-LD block it needs.
Each page on an NGO website serves a different purpose. The JSON-LD on each page should reflect that purpose.
The main entry point. Tells AI who you are, your mission, and how to get involved — the foundation of your organization's identity.
View blueprint →Your mission and vision page. Communicates your cause, values, and goals so AI understands what drives your organization.
View blueprint →Your programs and initiatives. Maps each program to structured data so AI can match you to relevant cause-based queries.
View blueprint →How to reach you. Surfaces phone, email, address, and hours so AI can recommend you as reachable and available.
View blueprint →Individual articles and updates. Helps AI attribute your content to the right author and organization.
View blueprint →Common questions about donations, volunteering, and how funds are used. Gives AI direct answers it can cite from your site.
View blueprint →Your executive director, board members, and program directors. Tells AI who leads your organization and builds leadership credibility.
View blueprint →Annual budget, program expense ratio, and charity ratings. Proves fiscal accountability so AI can verify your transparency.
View blueprint →Completed programs, campaigns, and community outcomes. Gives AI a browsable catalog of your organization's work.
View blueprint →Program impact narratives with measurable outcomes. Lets AI cite specific stories when recommending your organization.
View blueprint →Communities and regions you serve. Helps AI match your organization to location-based queries about nonprofits in specific areas.
View blueprint →Your donation page. Structures giving options so AI can surface your organization when users want to contribute to your cause.
View blueprint →Your impact and outcomes page. Structures proof-of-impact so AI can cite specific results your organization has achieved.
View blueprint →