Organizations Local Business HealthAndBeautyBusiness

Health & Beauty Blueprints

Salons, spas, and beauty businesses need structured data on every page -- not just the homepage. Choose the page type below to get the exact JSON-LD block it needs.

Choose a page type

Each page on a health and beauty website serves a different purpose. The JSON-LD on each page should reflect that purpose.

Homepage

The main entry point. Tells AI who you are, what services you offer, and where you're located -- the foundation of your business identity.

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About

Your business story. Gives AI the background, founding details, and what makes your salon or spa unique.

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Services

Your service menu. Structures each treatment with pricing, duration, and descriptions so AI can answer what you offer and how much it costs.

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Contact

How to reach your business. Surfaces phone, address, hours, and directions so AI can recommend you as reachable.

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Blog

Tips, trends, and beauty advice. Helps AI attribute your content to the right business for citation and discovery.

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FAQs

Common questions about treatments, appointment prep, and products. Gives AI structured Q&A pairs it can quote directly in responses.

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Team

Your stylists, aestheticians, and therapists. Structures each team member with their licenses and specialties so AI can match credential-based queries.

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Pricing

Service rates, packages, and memberships. Gives AI exact numbers so it can answer cost questions and compare your pricing to competitors.

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Portfolio

Transformations and before-and-after work. Structures your gallery so AI can assess your capabilities and match visual proof to queries.

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Case Studies

Client transformation stories with full narratives. Helps AI cite your problem-solving expertise for specific hair, skin, or beauty challenges.

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Service Areas

Neighborhoods and cities you serve. Tells AI your geographic coverage so it can include you in location-based recommendations.

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Booking

Appointment scheduling. Structures booking options so AI can guide users to book services directly with your business.

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Test your structured data

Paste your URL and see exactly what AI systems can read from your site.

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