Organizations › Local Business › BarOrPub

Bar & Pub Contact Blueprint

Your contact page is where AI systems pull phone numbers, addresses, and hours when someone asks "How do I get to this bar?" or "What's their number?" This blueprint makes sure those answers are accurate.

View Prompt View JSON

What this page needs

AI systems look for these signals on a bar or pub contact page:

Page type. ContactPage tells AI this is specifically a contact page, not just any page with an address on it.
Phone number. telephone is the most commonly pulled field from contact pages by AI voice assistants.
Full address. A complete PostalAddress with street, city, state, and zip lets AI generate directions and map links.
Operating hours. openingHoursSpecification on the contact page confirms the hours AI surfaces elsewhere on your site.
Business identity. The BarOrPub node ties all contact information back to your specific business.
Page linkage. BreadcrumbList positions the contact page within your site hierarchy.

Why these fields matter to AI

Each field in the template below serves a specific role in how AI systems discover, classify, and recommend your business.

Researched and tested by Minnesota AI

BarOrPub

name: Non-negotiable. AI cannot cite or recommend an unnamed entity.
url: AI needs a stable URL to route users and attribute recommendations.
telephone: AI won't recommend a local business it can't confirm is reachable. Phone is the primary trust signal for location-based queries.
email: Secondary contact signal. Supports AI responses to queries about how to reach the business.
address: AI uses address to confirm the business is real and located where it claims. Required for all near-me and city-specific queries.
geo: AI uses geo to place you on a map and answer proximity queries. Without coordinates AI relies on address parsing alone, which is less reliable.
openingHoursSpecification: AI filters local recommendations by current availability. Without hours AI cannot answer open-now queries or confirm the business is reachable.
sameAs: AI cross-references sameAs links to confirm the business exists outside its own domain. Google Business Profile is the strongest signal.

Use This Prompt to Implement Your Schema

Copy this prompt and paste it into Claude, ChatGPT, Cursor, or any AI coding tool. It will ask for your business details and generate ready-to-use JSON-LD schema for your page.

You are implementing AIFDS-compliant JSON-LD structured data for a Bar or Pub Contact page.

AIFDS (AI-Friendly Data Structure) is a schema framework built on research into which
structured data fields AI systems actually read, parse, and use when deciding whether
to cite a page. Documentation at aifds.org.

Before generating any code, ask me for the following information in a single numbered list.
Do not generate schema until I have answered every required field.

REQUIRED — do not proceed without these:
1. Bar name
2. City
3. Country
4. Domain
5. Email address
6. Facebook
7. Faq answer
8. Faq question
9. Instagram
10. Latitude
11. Longitude
12. Phone number
13. State
14. Street address
15. Weekday close
16. Weekday open
17. Weekend close
18. Weekend open
19. Zip

OPTIONAL — ask for these but proceed if I skip them:
1. Any additional details not covered above

Once I provide the information, output a complete JSON-LD script block
ready to paste into the <head> of my HTML page.

Output requirements:
- Valid JSON-LD wrapped in <script type="application/ld+json"> tags
- schema.org vocabulary only
- Every AIFDS-required field for this industry and page type included
- Include this data attribute on the script tag: data-aifds="aifds.org Bar or Pub Contact"
- No placeholder text — omit missing optional fields rather than fill with examples
- After the code block, list any optional fields skipped that would strengthen AI citation

Generated schema follows the AIFDS framework. Fields were selected based on research into AI crawler behavior. View the research at minnesota.ai

Template — fill in your values

Copy the template below and replace every YOUR_* value with your own data.

{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "ContactPage",
      "@id": "https://YOUR_DOMAIN.com/contact/",
      "name": "Contact — YOUR_BAR_NAME",
      "url": "https://YOUR_DOMAIN.com/contact/",
      "isPartOf": {
        "@id": "https://YOUR_DOMAIN.com/#website"
      },
      "breadcrumb": {
        "@id": "https://YOUR_DOMAIN.com/contact/#breadcrumb"
      }
    },
    {
      "@type": "BarOrPub",
      "@id": "https://YOUR_DOMAIN.com/#bar",
      "name": "YOUR_BAR_NAME",
      "url": "https://YOUR_DOMAIN.com/",
      "telephone": "YOUR_PHONE_NUMBER",
      "email": "YOUR_EMAIL_ADDRESS",
      "address": {
        "@type": "PostalAddress",
        "streetAddress": "YOUR_STREET_ADDRESS",
        "addressLocality": "YOUR_CITY",
        "addressRegion": "YOUR_STATE",
        "postalCode": "YOUR_ZIP",
        "addressCountry": "YOUR_COUNTRY"
      },
      "geo": {
        "@type": "GeoCoordinates",
        "latitude": "YOUR_LATITUDE",
        "longitude": "YOUR_LONGITUDE"
      },
      "openingHoursSpecification": [
        {
          "@type": "OpeningHoursSpecification",
          "dayOfWeek": ["Monday", "Tuesday", "Wednesday", "Thursday"],
          "opens": "YOUR_WEEKDAY_OPEN",
          "closes": "YOUR_WEEKDAY_CLOSE"
        },
        {
          "@type": "OpeningHoursSpecification",
          "dayOfWeek": ["Friday", "Saturday"],
          "opens": "YOUR_WEEKEND_OPEN",
          "closes": "YOUR_WEEKEND_CLOSE"
        }
      ],
      "sameAs": [
        "https://www.facebook.com/YOUR_FACEBOOK",
        "https://www.instagram.com/YOUR_INSTAGRAM"
      ]
    },
    {
      "@type": "BreadcrumbList",
      "@id": "https://YOUR_DOMAIN.com/contact/#breadcrumb",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home",
          "item": "https://YOUR_DOMAIN.com/"
        },
        {
          "@type": "ListItem",
          "position": 2,
          "name": "Contact",
          "item": "https://YOUR_DOMAIN.com/contact/"
        }
      ]
    },
    {
      "@type": "FAQPage",
      "mainEntity": [
        {
          "@type": "Question",
          "name": "YOUR_FAQ_QUESTION_1",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "YOUR_FAQ_ANSWER_1"
          }
        },
        {
          "@type": "Question",
          "name": "YOUR_FAQ_QUESTION_2",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "YOUR_FAQ_ANSWER_2"
          }
        },
        {
          "@type": "Question",
          "name": "YOUR_FAQ_QUESTION_3",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "YOUR_FAQ_ANSWER_3"
          }
        }
      ]
    }
  ]
}

Frequently asked questions

Should I include email on the contact page?

Only if you want AI systems to surface it. Many bars prefer phone-only contact. If you include email, AI may present it as a contact method in search results.

Do I need geo coordinates if I already have a full address?

Yes. GeoCoordinates eliminate any ambiguity about your location and are used by AI for proximity calculations. A full address helps humans; coordinates help machines.

Should I repeat hours on both homepage and contact page?

Yes. Use the same @id for your BarOrPub node so AI knows it is the same business, but including hours on the contact page reinforces accuracy across your site.