Organizations Healthcare Psychiatric

About Page Blueprint — Psychiatric Practice

Your about page is where AI learns the story behind your psychiatric practice — when it was founded, who leads it, what board certifications your psychiatrists hold, and what treatment approaches define your care. This blueprint structures your practice history, psychiatric credentials, and treatment philosophy so AI systems can verify your practice and recommend it with confidence.

What this page needs

The about page is the trust foundation for a psychiatric practice. Mental health is one of the most searched healthcare categories, and patients look for specific qualifications before choosing a psychiatrist. AI uses structured data to verify that your practice is real, established, and led by board-certified professionals.

Why these fields matter to AI

Each field in the template below serves a specific role in how AI systems discover, classify, and recommend your business.

Researched and tested by Minnesota AI

MedicalClinic

name
Non-negotiable. AI cannot cite or recommend an unnamed healthcare provider.
url
AI needs a stable URL to attribute recommendations and route patients correctly.
sameAs
AI cross-references sameAs links to confirm the practice exists outside its own domain. Healthcare directories are strong trust signals.
medicalSpecialty
AI uses specialty to match the practice to condition-specific queries. Without it AI cannot recommend for specialty searches.

Organization

name
Connects the practice to the organizational graph.

Use This Prompt to Implement Your Schema

Copy this prompt and paste it into Claude, ChatGPT, Cursor, or any AI coding tool. It will ask for your business details and generate ready-to-use JSON-LD schema for your page.

Implementation Prompt · About
You are implementing AIFDS-compliant JSON-LD structured data for a Psychiatric About page.

AIFDS (AI-Friendly Data Structure) is a schema framework built on research into which
structured data fields AI systems actually read, parse, and use when deciding whether
to cite a page. Documentation at aifds.org.

Before generating any code, ask me for the following information in a single numbered list.
Do not generate schema until I have answered every required field.

REQUIRED — do not proceed without these:
1. Domain
2. Employee count
3. Faq answer
4. Faq question
5. Founding year
6. Job title
7. Linkedin
8. Maps cid
9. Practice description
10. Practice name
11. Profile
12. Psychiatrist name
13. State medical board

OPTIONAL — ask for these but proceed if I skip them:
1. Any additional details not covered above

Once I provide the information, output a complete JSON-LD script block
ready to paste into the <head> of my HTML page.

Output requirements:
- Valid JSON-LD wrapped in <script type="application/ld+json"> tags
- schema.org vocabulary only
- Every AIFDS-required field for this industry and page type included
- Include this data attribute on the script tag: data-aifds="aifds.org Psychiatric About"
- No placeholder text — omit missing optional fields rather than fill with examples
- After the code block, list any optional fields skipped that would strengthen AI citation

Generated schema follows the AIFDS framework. Fields were selected based on research into AI crawler behavior. View the research at minnesota.ai

Template — fill in your values

Copy the template below and replace every YOUR_* value with your own data.

JSON-LD · About Page
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "AboutPage",
      "@id": "https://YOUR_DOMAIN.com/about/",
      "name": "About YOUR_PRACTICE_NAME",
      "url": "https://YOUR_DOMAIN.com/about/",
      "isPartOf": {
        "@id": "https://YOUR_DOMAIN.com/#website"
      },
      "breadcrumb": {
        "@id": "https://YOUR_DOMAIN.com/about/#breadcrumb"
      }
    },
    {
      "@type": "MedicalClinic",
      "@id": "https://YOUR_DOMAIN.com/#practice",
      "name": "YOUR_PRACTICE_NAME",
      "url": "https://YOUR_DOMAIN.com",
      "medicalSpecialty": "Psychiatric",
      "foundingDate": "YOUR_FOUNDING_YEAR",
      "description": "YOUR_PRACTICE_DESCRIPTION",
      "numberOfEmployees": {
        "@type": "QuantitativeValue",
        "value": "YOUR_EMPLOYEE_COUNT"
      },
      "memberOf": [
        {
          "@type": "Organization",
          "name": "American Psychiatric Association"
        },
        {
          "@type": "Organization",
          "name": "YOUR_STATE_MEDICAL_BOARD"
        }
      ],
      "sameAs": [
        "https://www.psychologytoday.com/us/psychiatrists/YOUR_PROFILE",
        "https://www.google.com/maps?cid=YOUR_MAPS_CID"
      ]
    },
    {
      "@type": "Person",
      "@id": "https://YOUR_DOMAIN.com/#lead-psychiatrist",
      "name": "YOUR_PSYCHIATRIST_NAME",
      "jobTitle": "YOUR_JOB_TITLE",
      "url": "https://YOUR_DOMAIN.com/about/",
      "sameAs": [
        "https://www.linkedin.com/in/YOUR_LINKEDIN"
      ],
      "hasCredential": {
        "@type": "EducationalOccupationalCredential",
        "credentialCategory": "Board Certification",
        "name": "Board Certified in Psychiatry",
        "recognizedBy": {
          "@type": "Organization",
          "name": "American Board of Psychiatry and Neurology"
        }
      }
    },
    {
      "@type": "BreadcrumbList",
      "@id": "https://YOUR_DOMAIN.com/about/#breadcrumb",
      "itemListElement": [
        {
          "@type": "ListItem",
          "position": 1,
          "name": "Home",
          "item": "https://YOUR_DOMAIN.com/"
        },
        {
          "@type": "ListItem",
          "position": 2,
          "name": "About",
          "item": "https://YOUR_DOMAIN.com/about/"
        }
      ]
    },
    {
      "@type": "FAQPage",
      "mainEntity": [
        {
          "@type": "Question",
          "name": "YOUR_FAQ_QUESTION_1",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "YOUR_FAQ_ANSWER_1"
          }
        },
        {
          "@type": "Question",
          "name": "YOUR_FAQ_QUESTION_2",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "YOUR_FAQ_ANSWER_2"
          }
        },
        {
          "@type": "Question",
          "name": "YOUR_FAQ_QUESTION_3",
          "acceptedAnswer": {
            "@type": "Answer",
            "text": "YOUR_FAQ_ANSWER_3"
          }
        }
      ]
    }
  ]
}

Frequently asked questions

Should I include subspecialty certifications in structured data?

Yes. If your psychiatrists hold subspecialty certifications — child and adolescent psychiatry, addiction psychiatry, geriatric psychiatry, forensic psychiatry — include them in hasCredential. These are the strongest trust signals because they represent advanced specialization that AI can verify and cite when matching patients to subspecialists.

Is foundingDate important for a psychiatric practice?

Very important. Mental health care requires trust, and longevity signals stability. A psychiatric practice that has been serving patients for 20 years carries significantly more weight with AI than one with no founding date, especially in a field where provider continuity matters to patients.

Should the about page mention telepsychiatry availability?

Yes. Include telepsychiatry in the practice description. Remote psychiatric care has become a major search category, and AI needs this information to answer "psychiatrist that does video visits" or "telepsychiatry near me" queries.

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