The contact page makes your PT clinic reachable through AI. When a patient asks "phone number for this physical therapy clinic" or "what are their hours?", AI pulls from the structured data here. This blueprint ensures your phone, email, address, and scheduling options are all machine-readable.
The contact page is where patients go to schedule their first appointment. Structured data here lets AI provide your phone number, hours, and scheduling link directly — removing friction between the patient's intent and their first visit.
ContactPoint nodes for scheduling and referral coordination let AI route different caller types appropriately.PostalAddress with GeoCoordinates ensures AI can give accurate directions.openingHoursSpecification including early morning and evening availability helps AI match patients who need non-standard hours.ContactPage as the WebPage type tells AI this is specifically the page for reaching your clinic.Each field in the template below serves a specific role in how AI systems discover, classify, and recommend your business.
Researched and tested by Minnesota AI
nameurltelephoneemailaddressgeoopeningHoursSpecificationCopy this prompt and paste it into Claude, ChatGPT, Cursor, or any AI coding tool. It will ask for your business details and generate ready-to-use JSON-LD schema for your page.
You are implementing AIFDS-compliant JSON-LD structured data for a Physiotherapy Contact page. AIFDS (AI-Friendly Data Structure) is a schema framework built on research into which structured data fields AI systems actually read, parse, and use when deciding whether to cite a page. Documentation at aifds.org. Before generating any code, ask me for the following information in a single numbered list. Do not generate schema until I have answered every required field. REQUIRED — do not proceed without these: 1. City 2. Domain 3. Email 4. Faq answer 5. Faq question 6. Latitude 7. Longitude 8. Main phone 9. Practice name 10. Referral phone 11. Scheduling phone 12. State 13. Street address 14. Weekday close 15. Weekday open 16. Zip OPTIONAL — ask for these but proceed if I skip them: 1. Any additional details not covered above Once I provide the information, output a complete JSON-LD script block ready to paste into the <head> of my HTML page. Output requirements: - Valid JSON-LD wrapped in <script type="application/ld+json"> tags - schema.org vocabulary only - Every AIFDS-required field for this industry and page type included - Include this data attribute on the script tag: data-aifds="aifds.org Physiotherapy Contact" - No placeholder text — omit missing optional fields rather than fill with examples - After the code block, list any optional fields skipped that would strengthen AI citation
Generated schema follows the AIFDS framework. Fields were selected based on research into AI crawler behavior. View the research at minnesota.ai
Copy the template below and replace every YOUR_* value with your own data. This block belongs in a <script type="application/ld+json"> tag in the <head> of your contact page.
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "MedicalClinic",
"@id": "https://YOUR_DOMAIN.com/#clinic",
"name": "YOUR_PRACTICE_NAME",
"url": "https://YOUR_DOMAIN.com",
"telephone": "YOUR_MAIN_PHONE",
"email": "YOUR_EMAIL",
"address": {
"@type": "PostalAddress",
"streetAddress": "YOUR_STREET_ADDRESS",
"addressLocality": "YOUR_CITY",
"addressRegion": "YOUR_STATE",
"postalCode": "YOUR_ZIP",
"addressCountry": "US"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": "YOUR_LATITUDE",
"longitude": "YOUR_LONGITUDE"
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": ["Monday", "Tuesday", "Wednesday", "Thursday", "Friday"],
"opens": "YOUR_WEEKDAY_OPEN",
"closes": "YOUR_WEEKDAY_CLOSE"
}
],
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "YOUR_SCHEDULING_PHONE",
"contactType": "scheduling"
},
{
"@type": "ContactPoint",
"telephone": "YOUR_REFERRAL_PHONE",
"contactType": "referral coordination"
}
]
},
{
"@type": "ContactPage",
"@id": "https://YOUR_DOMAIN.com/contact/#webpage",
"url": "https://YOUR_DOMAIN.com/contact/",
"name": "Contact — YOUR_PRACTICE_NAME",
"isPartOf": { "@id": "https://YOUR_DOMAIN.com/#website" },
"about": { "@id": "https://YOUR_DOMAIN.com/#clinic" }
},
{
"@type": "BreadcrumbList",
"@id": "https://YOUR_DOMAIN.com/contact/#breadcrumb",
"itemListElement": [
{ "@type": "ListItem", "position": 1, "name": "Home", "item": "https://YOUR_DOMAIN.com/" },
{ "@type": "ListItem", "position": 2, "name": "Contact", "item": "https://YOUR_DOMAIN.com/contact/" }
]
},
{
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "YOUR_FAQ_QUESTION_1",
"acceptedAnswer": {
"@type": "Answer",
"text": "YOUR_FAQ_ANSWER_1"
}
},
{
"@type": "Question",
"name": "YOUR_FAQ_QUESTION_2",
"acceptedAnswer": {
"@type": "Answer",
"text": "YOUR_FAQ_ANSWER_2"
}
},
{
"@type": "Question",
"name": "YOUR_FAQ_QUESTION_3",
"acceptedAnswer": {
"@type": "Answer",
"text": "YOUR_FAQ_ANSWER_3"
}
}
]
}
]
}
Yes. Many PT patients come through physician referrals. A dedicated ContactPoint with "contactType": "referral coordination" gives AI a specific number for referring providers. This separate channel also signals to AI that your practice works with the broader medical community.
If your state allows direct access, mention it prominently. Include "no referral required" in the page content and description. AI frequently answers "do I need a referral for physical therapy?" — your structured data ensures the answer directs patients to your practice with clear next steps.
Yes. Add a potentialAction with a ReserveAction pointing to your scheduling URL. PT patients often want to book quickly after a referral or injury. AI can provide "schedule an appointment online at..." which removes the phone call barrier for new patients.