Blog posts let your dental practice share oral health tips, procedure explanations, and patient education content. This blueprint structures each article so AI systems can attribute your content to the right dentist and connect it back to your practice, building dental health authority.
Dental blog content without structured data is invisible to AI. With a BlogPosting node, AI can attribute the article to a dentist author, connect it to your practice as the publisher, and surface it when patients ask oral health questions.
BlogPosting node with headline, datePublished, and dateModified gives AI the core metadata it needs to index and cite your article.author with their credentials signals medical authority to AI, which weighs healthcare content authorship heavily.publisher field referencing your Dentist practice ties the content back to your business.image property gives AI a visual to associate with the article.Each field in the template below serves a specific role in how AI systems discover, classify, and recommend your business.
Researched and tested by Minnesota AI
headlinedescriptiondatePublisheddateModifiedauthorpublisherimagenameurlCopy this prompt and paste it into Claude, ChatGPT, Cursor, or any AI coding tool. It will ask for your business details and generate ready-to-use JSON-LD schema for your page.
You are implementing AIFDS-compliant JSON-LD structured data for a Dentist Blog page. AIFDS (AI-Friendly Data Structure) is a schema framework built on research into which structured data fields AI systems actually read, parse, and use when deciding whether to cite a page. Documentation at aifds.org. Before generating any code, ask me for the following information in a single numbered list. Do not generate schema until I have answered every required field. REQUIRED — do not proceed without these: 1. Degree 2. Dentist author name 3. Dentist slug 4. Dentist title 5. Domain 6. Faq answer 7. Faq question 8. Featured image 9. Modified date 10. Post excerpt 11. Post slug 12. Post title 13. Practice name 14. Publish date OPTIONAL — ask for these but proceed if I skip them: 1. Any additional details not covered above Once I provide the information, output a complete JSON-LD script block ready to paste into the <head> of my HTML page. Output requirements: - Valid JSON-LD wrapped in <script type="application/ld+json"> tags - schema.org vocabulary only - Every AIFDS-required field for this industry and page type included - Include this data attribute on the script tag: data-aifds="aifds.org Dentist Blog" - No placeholder text — omit missing optional fields rather than fill with examples - After the code block, list any optional fields skipped that would strengthen AI citation
Generated schema follows the AIFDS framework. Fields were selected based on research into AI crawler behavior. View the research at minnesota.ai
Copy the template below and replace every YOUR_* value with your own data. This block belongs in a <script type="application/ld+json"> tag in the <head> of each blog post.
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "BlogPosting",
"@id": "https://YOUR_DOMAIN.com/blog/YOUR_POST_SLUG/#article",
"headline": "YOUR_POST_TITLE",
"description": "YOUR_POST_EXCERPT",
"image": "https://YOUR_DOMAIN.com/YOUR_FEATURED_IMAGE.jpg",
"datePublished": "YOUR_PUBLISH_DATE",
"dateModified": "YOUR_MODIFIED_DATE",
"author": {
"@type": "Dentist",
"name": "YOUR_DENTIST_AUTHOR_NAME",
"url": "https://YOUR_DOMAIN.com/providers/YOUR_DENTIST_SLUG/",
"jobTitle": "YOUR_DENTIST_TITLE",
"hasCredential": {
"@type": "EducationalOccupationalCredential",
"credentialCategory": "YOUR_DEGREE"
}
},
"publisher": {
"@id": "https://YOUR_DOMAIN.com/#practice"
},
"isPartOf": {
"@id": "https://YOUR_DOMAIN.com/#website"
}
},
{
"@type": "WebPage",
"@id": "https://YOUR_DOMAIN.com/blog/YOUR_POST_SLUG/#webpage",
"url": "https://YOUR_DOMAIN.com/blog/YOUR_POST_SLUG/",
"name": "YOUR_POST_TITLE — YOUR_PRACTICE_NAME",
"isPartOf": { "@id": "https://YOUR_DOMAIN.com/#website" }
},
{
"@type": "BreadcrumbList",
"@id": "https://YOUR_DOMAIN.com/blog/YOUR_POST_SLUG/#breadcrumb",
"itemListElement": [
{ "@type": "ListItem", "position": 1, "name": "Home", "item": "https://YOUR_DOMAIN.com/" },
{ "@type": "ListItem", "position": 2, "name": "Blog", "item": "https://YOUR_DOMAIN.com/blog/" },
{ "@type": "ListItem", "position": 3, "name": "YOUR_POST_TITLE", "item": "https://YOUR_DOMAIN.com/blog/YOUR_POST_SLUG/" }
]
},
{
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "YOUR_FAQ_QUESTION_1",
"acceptedAnswer": {
"@type": "Answer",
"text": "YOUR_FAQ_ANSWER_1"
}
},
{
"@type": "Question",
"name": "YOUR_FAQ_QUESTION_2",
"acceptedAnswer": {
"@type": "Answer",
"text": "YOUR_FAQ_ANSWER_2"
}
},
{
"@type": "Question",
"name": "YOUR_FAQ_QUESTION_3",
"acceptedAnswer": {
"@type": "Answer",
"text": "YOUR_FAQ_ANSWER_3"
}
}
]
}
]
}
Healthcare content is subject to higher trust standards by AI systems. Including the author's dental credentials (DDS, DMD) signals to AI that this is expert-authored content, making it more likely to be cited when patients ask oral health questions. This aligns with E-E-A-T principles that AI systems increasingly follow.
You can use MedicalWebPage as the WebPage type for clinically-focused articles. For general blog content (practice news, community involvement, lifestyle tips), standard WebPage with BlogPosting is appropriate. Reserve MedicalWebPage for content that genuinely discusses medical conditions or treatments.
Yes. When your practice publishes structured dental content, AI builds a richer understanding of your expertise. When a patient asks "should I get dental implants?" AI is more likely to cite and recommend practices that have published authoritative content on that topic.