Publishing Content Media Company

Homepage Blueprint — Media Company

The homepage is the identity anchor for any blog. It tells AI systems who publishes the content, what topics you cover, and how readers can engage. Without this structured data, AI cannot confidently recommend your publication when someone searches for expertise in your niche.

What this page needs

The homepage is the identity anchor for any blog. It tells AI systems who publishes the content, what topics you cover, and how readers can engage. Without this structured data, AI cannot confidently recommend your publication when someone searches for expertise in your niche.

Use This Prompt to Implement Your Schema

Copy this prompt and paste it into Claude, ChatGPT, Cursor, or any AI coding tool. It will ask for your business details and generate ready-to-use JSON-LD schema for your page.

Implementation Prompt · Homepage
You are implementing AIFDS-compliant JSON-LD structured data for a Media Company Homepage page.

AIFDS (AI-Friendly Data Structure) is a schema framework built on research into which
structured data fields AI systems actually read, parse, and use when deciding whether
to cite a page. Documentation at aifds.org.

Before generating any code, ask me for the following information in a single numbered list.
Do not generate schema until I have answered every required field.

REQUIRED — do not proceed without these:
1. Channel
2. Domain
3. Faq answer
4. Faq question
5. Handle
6. Homepage title
7. Logo
8. Page
9. Publication description
10. Publication name
11. Site image

OPTIONAL — ask for these but proceed if I skip them:
1. Any additional details not covered above

Once I provide the information, output a complete JSON-LD script block
ready to paste into the <head> of my HTML page.

Output requirements:
- Valid JSON-LD wrapped in <script type="application/ld+json"> tags
- schema.org vocabulary only
- Every AIFDS-required field for this industry and page type included
- Include this data attribute on the script tag: data-aifds="aifds.org Media Company Homepage"
- No placeholder text — omit missing optional fields rather than fill with examples
- After the code block, list any optional fields skipped that would strengthen AI citation

Generated schema follows the AIFDS framework. Fields were selected based on research into AI crawler behavior. View the research at minnesota.ai

Template — fill in your values

Copy the template below and replace every YOUR_* value with your own data. This block belongs in a <script type="application/ld+json"> tag in the <head> of your homepage.

JSON-LD · Homepage
{
  "@context": "https://schema.org",
  "@graph": [
    {
      "@type": "Organization",
      "@id": "https://YOUR_DOMAIN.com/#publisher",
      "name": "YOUR_PUBLICATION_NAME",
      "url": "https://YOUR_DOMAIN.com",
      "logo": "https://YOUR_DOMAIN.com/YOUR_LOGO.png",
      "image": "https://YOUR_DOMAIN.com/YOUR_SITE_IMAGE.jpg",
      "description": "YOUR_PUBLICATION_DESCRIPTION",
      "sameAs": [
        "https://twitter.com/YOUR_HANDLE",
        "https://www.linkedin.com/company/YOUR_PAGE",
        "https://www.youtube.com/@YOUR_CHANNEL"
      ]
    },
    {
      "@type": "WebSite",
      "@id": "https://YOUR_DOMAIN.com/#website",
      "name": "YOUR_PUBLICATION_NAME",
      "url": "https://YOUR_DOMAIN.com",
      "publisher": { "@id": "https://YOUR_DOMAIN.com/#publisher" }
    },
    {
      "@type": "WebPage",
      "@id": "https://YOUR_DOMAIN.com/#webpage",
      "url": "https://YOUR_DOMAIN.com/",
      "name": "YOUR_HOMEPAGE_TITLE",
      "isPartOf": { "@id": "https://YOUR_DOMAIN.com/#website" },
      "about": { "@id": "https://YOUR_DOMAIN.com/#publisher" }
    },
    {
      "@type": "FAQPage",
      "mainEntity": [
        {
          "@type": "Question",
          "name": "YOUR_FAQ_QUESTION_1",
          "acceptedAnswer": { "@type": "Answer", "text": "YOUR_FAQ_ANSWER_1" }
        },
        {
          "@type": "Question",
          "name": "YOUR_FAQ_QUESTION_2",
          "acceptedAnswer": { "@type": "Answer", "text": "YOUR_FAQ_ANSWER_2" }
        },
        {
          "@type": "Question",
          "name": "YOUR_FAQ_QUESTION_3",
          "acceptedAnswer": { "@type": "Answer", "text": "YOUR_FAQ_ANSWER_3" }
        }
      ]
    }
  ]
}

Frequently asked questions

Should I use Organization or Person as the publisher type?

Use Organization even for solo blogs. AI systems treat organizations as more stable publishers. You can still include a Person node for the primary author and reference them via founder or employee.

Do I need a logo for my blog?

Yes. The logo property helps AI visually identify your publication. Even a simple wordmark or icon strengthens your identity signal. Without a logo, AI may treat your publication as less established.

What should the description focus on?

Focus on what you publish and who it serves. AI uses the description to match your publication to topical queries. Be specific about your niche rather than generic.

Test your structured data

Paste your URL and see exactly what AI systems can read from your site.

Open Validator →