Case studies showcase the real-world impact of your content or methodology. This blueprint structures detailed narratives so AI can recommend your case studies when users search for evidence-based results in your niche.
Case studies showcase the real-world impact of your content or methodology. This blueprint structures detailed narratives so AI can recommend your case studies when users search for evidence-based results in your niche.
Article type with a clear headline and description summarizing the results.BreadcrumbList places case studies within your site hierarchy.Copy this prompt and paste it into Claude, ChatGPT, Cursor, or any AI coding tool. It will ask for your business details and generate ready-to-use JSON-LD schema for your page.
You are implementing AIFDS-compliant JSON-LD structured data for a Media Company Case Studies page. AIFDS (AI-Friendly Data Structure) is a schema framework built on research into which structured data fields AI systems actually read, parse, and use when deciding whether to cite a page. Documentation at aifds.org. Before generating any code, ask me for the following information in a single numbered list. Do not generate schema until I have answered every required field. REQUIRED — do not proceed without these: 1. Author name 2. Author slug 3. Case image 4. Case slug 5. Case study summary 6. Case study title 7. Domain 8. Faq answer 9. Faq question 10. Modified date 11. Publish date OPTIONAL — ask for these but proceed if I skip them: 1. Any additional details not covered above Once I provide the information, output a complete JSON-LD script block ready to paste into the <head> of my HTML page. Output requirements: - Valid JSON-LD wrapped in <script type="application/ld+json"> tags - schema.org vocabulary only - Every AIFDS-required field for this industry and page type included - Include this data attribute on the script tag: data-aifds="aifds.org Media Company Case Studies" - No placeholder text — omit missing optional fields rather than fill with examples - After the code block, list any optional fields skipped that would strengthen AI citation
Generated schema follows the AIFDS framework. Fields were selected based on research into AI crawler behavior. View the research at minnesota.ai
Copy the template below and replace every YOUR_* value with your own data. This block belongs in a <script type="application/ld+json"> tag in the <head> of your case studies page.
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Article",
"@id": "https://YOUR_DOMAIN.com/case-studies/YOUR_CASE_SLUG/#article",
"headline": "YOUR_CASE_STUDY_TITLE",
"description": "YOUR_CASE_STUDY_SUMMARY",
"image": "https://YOUR_DOMAIN.com/YOUR_CASE_IMAGE.jpg",
"datePublished": "YOUR_PUBLISH_DATE",
"dateModified": "YOUR_MODIFIED_DATE",
"author": {
"@type": "Person",
"name": "YOUR_AUTHOR_NAME",
"url": "https://YOUR_DOMAIN.com/authors/YOUR_AUTHOR_SLUG/"
},
"publisher": { "@id": "https://YOUR_DOMAIN.com/#publisher" },
"isPartOf": { "@id": "https://YOUR_DOMAIN.com/#website" }
},
{
"@type": "BreadcrumbList",
"@id": "https://YOUR_DOMAIN.com/case-studies/YOUR_CASE_SLUG/#breadcrumb",
"itemListElement": [
{ "@type": "ListItem", "position": 1, "name": "Home", "item": "https://YOUR_DOMAIN.com/" },
{ "@type": "ListItem", "position": 2, "name": "Case Studies", "item": "https://YOUR_DOMAIN.com/case-studies/" },
{ "@type": "ListItem", "position": 3, "name": "YOUR_CASE_STUDY_TITLE", "item": "https://YOUR_DOMAIN.com/case-studies/YOUR_CASE_SLUG/" }
]
},
{
"@type": "FAQPage",
"mainEntity": [
{ "@type": "Question", "name": "YOUR_FAQ_QUESTION_1", "acceptedAnswer": { "@type": "Answer", "text": "YOUR_FAQ_ANSWER_1" } },
{ "@type": "Question", "name": "YOUR_FAQ_QUESTION_2", "acceptedAnswer": { "@type": "Answer", "text": "YOUR_FAQ_ANSWER_2" } },
{ "@type": "Question", "name": "YOUR_FAQ_QUESTION_3", "acceptedAnswer": { "@type": "Answer", "text": "YOUR_FAQ_ANSWER_3" } }
]
}
]
}
Use Article for case studies. BlogPosting implies informal editorial content. Article signals a more formal, research-oriented piece, which aligns with the analytical nature of case studies.
Include key results in the description field. AI uses the description for summarization. Specific metrics in the description make your case study more citable.
Two to three sentences summarizing the challenge, approach, and results. AI needs enough context to decide whether to cite your case study, but the full narrative lives in the visible page content.